LIFESTYLE Issue 1052 · March 5, 2025

Face It: Foundation 101 

When buying a foundation, these are the four things to ask yourself

Face It: Foundation 101 

 

When buying a foundation, these are the four things you want to ask yourself:
  1. What is my correct shade?
  2. What is my skin type?

And depending on that answer:

  1. What kind of finish am I looking for?
  2. What kind of coverage am I looking for?
Finding the Correct Shade

The best area to match your foundation to is your neck. Often, the neck is a slightly different shade than the face because the face is more exposed to the sun, and we always want to make sure that our face matches our neck. Otherwise, the entire makeup will look inconsistent and unnatural.

The first step to finding the perfect shade match is to determine your skin’s overall tone. You can either be fair, light, medium, or dark. Once you’ve determined which skin tone you are, you need to find your undertone. Your undertone is the color hue that comes from beneath your skin’s surface. The three most typical undertones are warm, cool, and neutral.

There are a few ways to find your undertone. The first trick is to look at the color of the veins on your wrist. If you have a warm undertone, your veins will look greenish, if you have a cool undertone, it will look blue/purple, and if you have a neutral undertone, the veins will look blueish greenish or it will be hard to determine the color that it is.

The next test to find your undertone would be the jewelry test. If you find that you look better in gold jewelry, you’re most likely warm-toned, if you look better in silver jewelry, you’re most likely cool-toned, and if both look great on you, you’re most likely neutral.

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