PERSPECTIVES → INBOX Issue 995 · January 17, 2024

Inbox: Issue 995

“I laugh each year as the secular world pushes hard for Giving Tuesday. As frum Jews we have Giving Sunday, Monday, and Tuesday….”

Inbox: Issue 995
Every Giver Counts [Voice in the Crowd / Issue 994]

As usual, Yisroel Besser’s Voice in the Crowd spoke for so many of us.

My organization’s campaign runs during Aseres Yemei Teshuvah, a pretty clichéd time of year. One of my donors asked me if I don’t think that time is too crowded with campaigns and perhaps it would be wise to move it to November or February. I laughed and told him, “Every day is a Yom Tov for fundraising.”

And it’s the truth. I laugh each year as the secular world pushes hard for Giving Tuesday. As frum Jews we have Giving Sunday, Monday, and Tuesday….

One of the most unbelievable effects of crowdfunding campaigns is the ability to see how leaders of many organizations support one another’s work. It would almost sound crazy to tell one executive director to donate to a different organization’s campaign, but I’m witness to the flow of giving from one fundraiser to another over and over again. It is a testament to what true egoless communal work is all about: graciously recognizing that each organization serves a need of the klal in its own way and is deserving of funding.

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