What I do
I post 60-second curated videos by various speakers about Jewish ideas. The videos are about a variety of timely topics posted on a daily to weekly basis and they’re all about 60-seconds long. The goal is to reveal the beauty and ancient wisdom of Judaism to Jews around the world one drop or video at a time.
How I got started
Whenever I watched or listened to an amazing Torah class online I’d have an urge to share it with family or friends who aren’t observant to inspire them with our Torah’s great wisdom to reach out and spread the light. Imagine a 45-minute class that thoroughly proves the divinity of the Torah. This is amazing! I’d think to myself. I’ll send this to my cousin he could really benefit from it. But will he even watch it? I’m more interested in him watching it than he is and to top it off he doesn’t have 45 minutes to spare! I thought if we can package valuable life lessons with a Torah message in 60-second videos complete with an enticing title we can surely make Hashem’s Torah easily accessible to all. After all who doesn’t have 60 seconds to spare? Short videos are easy to watch fun to share and they fit into everyone’s schedule!
Taking action
As the Pele Yoetz says the present is like the blink of an eye — “k’heref ayin” — a fleeting moment. I didn’t waste time once my idea solidified; I quickly bought a domain name got hosting installed a content management system downloaded a simple template designed a logo and some graphics set up some social media channels and started sharing Torah with others. DropsOfLightProject.com launched last May and there’s broad appeal — there are more than a thousand subscribers so far watching regularly and sharing with their friends. Of course one 60-second video in and of itself won’t change the world but each drop adds up and they can eventually penetrate the heart. Think about the story of Rabi Akiva: If small drops of water can penetrate a rock surely small drops of Torah can penetrate the heart.
My speakers
For my first speaker I reached out to Rabbi Akiva Teichtal a Tel-Aviv born English-speaking rabbi. He loved my idea and was happy to contribute he was my first drop of light. I live in Ramat Beit Shemesh where we have an unlimited arsenal of scholarly speakers rabbis professionals amazing people who are happy to participate. I film rabbis professionals people who simply have a nice Torah idea that they want to share. I’ve filmed myself a couple of times and even some friends. I don’t limit it to local people though if the speaker is based in the US or abroad they film themselves and send me the file — Rabbi Bentzion Shafier and Rabbi Yoel Gold did that. I do the video editing and upload it across all channels. And it benefits everyone! For observant Jews it’s short-and-sweet Torah insights. For nonobservant Jews it’s a gateway to Judaism. And for the speakers it’s a stage for zikui harabim and an opportunity to get their name out there.
