GREAT READS → DOUBLE TAKE Issue 996 · January 24, 2024

Life Sentence

He discovered me and launched my music career — but now I’m ready to move on

Life Sentence
Shimon: I got you to where you are. How can you ditch me now?
Yonah: I’m grateful for what you did, but does that mean I’m stuck for life?

 

Shimon

I’ve always been fascinated by the music field. I was the kid who stood open-mouthed watching the band at weddings and schemed to get autographs from famous singers. (It helped that my uncle is a well-known producer, who indulged my passion with various signed scraps of paper that I carefully pasted into a notebook).

I don’t sing particularly well, and I had no patience to learn an instrument, but I do have an ear for music and an eye for trends, and everyone in yeshivah knew that my iPod was loaded with the latest songs from all the popular Jewish singers.

So it was only natural that when the time came for me to start working, I wanted to go into music production. Hey, I had my uncle to show me the ropes, and I’d been waiting for years for the chance to work with the greats of Jewish music and make that music happen.

Uncle Pini was happy to help. He even sent me my first singer to work with, a young hopeful with a nice voice. Nothing major, but he was sweet. We began working on creating a brand for him, putting out a single, and so on.

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