PERSPECTIVES → SCREENSHOT Issue 964 · June 7, 2023

Shorter Time, Higher Stakes

That should have meant it was too late to include any tribute. But maybe not?

Shorter Time, Higher Stakes

 

When the news came in last Tuesday morning that Rav Gershon Edelstein ztz”l had been niftar, last week’s magazine had already been printed.

That should have meant it was too late to include any tribute. But maybe not?

Getting a magazine from the printer to your doorstep or supermarket is a tightly coordinated process that must tick in sync to a precise timetable. At each stage, there are multiple considerations and variables. Sometimes those variables are flexible.

From the start, we had a clear mandate. If the logistics could be finessed — if an insert could be produced and packaged in time for distribution — we would pay whatever it cost.

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