The worst part was that I seemed to have lost the faith of my investors
A friend of mine who wants to remain anonymous owns a company that experienced a major shake-up while he was in London. Along came a nisayon, followed by a fascinating outcome.
Seven years ago, I put all my efforts and energies into building a medical media company that leveraged technology in a way no one else was doing. It was not for the faint of heart, because I had to get out there and raise money. I built a network that grew to the point where it was bringing in tens of thousands and then hundreds of thousands of dollars. With significant capital in hand, I was able to cover development costs to get my product out to market.
Within a few years we had grown beyond my initial expectations and seemed poised for even greater success. Life is fluid, though, and while there were times I wasn’t sure whether we were headed in the right direction or not, investors continued lining up. My goal was to get us to the point where we could take the company public.
But then one day, it just stopped working — it looked like everything was about to fall apart. The worst part was that I seemed to have lost the faith of my investors. Suddenly the people who had been so keen to support my vision were filled with anxiety at the idea that they were pouring money into something bad, and they lost their enthusiasm.
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