An innovative pact pairs up modern-day Yissachars and Zevuluns
IT all started when venture capitalist Jonathon Triest of Oak Park, Michigan, told a friend, Jordan Odinsky of Ground Up Ventures, about his newest business endeavor: a Yissachar-Zevulun partnership. Jonathon explained that at first, he had been reluctant to take on the major commitment, but he wanted the zechus, and with his rav’s blessing, he agreed to go ahead with it.
“Jonathon, you’ll also see a lot of brachah in your business from this,” his rav said. “Just wait.”
“That would be awesome,” Jonathon replied, “but my motivation is really the zechus of learning, not the money.”
His rav smiled. “You’ll see,” he repeated.
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